123 Affiliate Marketing Review – Can You Really Make Money? (And Is It Worth The Price?)


123 Affiliate Marketing Website Screenshot123 Affiliate Marketing is a training course from a successful, respected, and popular internet marketer Pat Flynn. He is a role model and inspiration for many, including myself in the internet marketing business world. There is no doubt that learning from an expert is an asset.

In this 123 Affiliate Marketing Review, we are going to check whether Pat provided a course that actually provides great value.

First off, I’ll save your time by providing more clarity as to whether 123 Affiliate Marketing is for you or not.

  • If you are a newbie and want to learn the A to Z of affiliate marketing then 123 Affiliate Marketing is not for you. And this isn’t just my personal opinion, this is something that was said by the creator of this course Pat Flynn itself.

So if you are looking to learn affiliate marketing from scratch I suggest you jump to the bottom of this review to find a better alternative.

But if you are already into the affiliate marketing business and looking to scale your affiliate marketing business and online presence then this course is for you. Again I am not saying this myself, that’s Pat’s statement again.

This review will provide you with all the information you need to make an informed decision.

Without further ado let’s start our review…

What Is 123 Affiliate Marketing?   |   Who Is Behind 123 Affiliate Marketing?   |   An Inside Look   |   Who Is 123 Affiliate Marketing For?   |   How Much Does It Cost?   |   Is It Worth The Price?   |   Pros   |   Cons   |   Is 123 Affiliate Marketing a Scam?   |   Final Thoughts   |   A Legitimate Alternative

What Is 123 Affiliate Marketing?

123 Affiliate Marketing is a video training course that has five modules covering 23 lessons. It will teach you about affiliate marketing & it is hosted on the Teachable platform.

Pat is promoting the 123 Affiliate Marketing course on his SmartPassiveIncome website and the course has been available since 2017.

It’s all about serving your audience and growing your revenue (not leaving money on the table).

Serving your audience? I hear you ask…

Yes, this course is for the people who already have an online presence (a website, YouTube channel, email list, social media following, etc.).

So 123 Affiliate Marketing is going to teach you about promoting products & services to your audience (oh, yes the right way).

You will learn about choosing the right products that will benefit your audience, building product trust, power of proof, turning affiliate relationships into business relationships, and more.

Based on Pat’s words… Many people are doing affiliate marketing the wrong way and Pat is going to teach you on doing affiliate marketing the right way and that’s the reason he created this course.

In this course, Pat is going to use his 10+ years of affiliate marketing learning and experience to teach you about doing the affiliate marketing business the right way (ethically & effectively).

Recommended: Learn How You Can Earn a Living as an Affiliate Marketer, Even As a Beginner (For Free!)

So, What Is Affiliate Marketing?

(If you already know the answer to this question you can skip this part and move to the next section)

In short, affiliate marketing is all about recommending other people’s products or services (that you love and believe in) and getting paid for doing it.

When you become an affiliate for a company they will provide you with a referral link. You can promote your referral link via your blog, YouTube channel, social media platform, emails, etc.

When someone buys any product or service using your referral link you will earn a commission, that’s how you make money with affiliate marketing.

It’s one of the best, simple, and easy business models compared to other ways to make money online.

The good news is that you can start your affiliate marketing business with a very small investment.

Who Is Behind 123 Affiliate Marketing?

Pat FlynnPat Flynn is the creator of 123 Affiliate Marketing and he is the founder of the Smart Passive Income website. He has an architecture degree and was doing great in his career (architect) as a Job Captain.

The economic collapse of 2008 resulted in his layoff. And he took massive action to build his online career as a result he became an online entrepreneur.

He does many charity works and the one I like to highlight is the one with Pencils of Promise where he and the SPI community helped to build two schools in Ghana, Africa. Hats off to you, Pat!

He is also an author and you can find some of his books below…

Pat’s other website is called patflynn.com and it was registered before the SPI site (Started SPI on the 10th of October 2008). Patflynn.com was registered on the 3rd of April 2004.

His podcast is also very famous (nearly 400 episodes). He is the owner of Flynndustries, LLC.

He also has a big fan following on his YouTube Channel called “Pat Flynn”. It has 314K subscribers and 753 videos with 19,759,507 views.

His focus is on helping more people to make more money and save more time.

I definitely recommend Pat’s free content to everyone.

He started his affiliate marketing career in 2010 and made more than 3.5 Million with the affiliate marketing business model.

He does publish his income reports regularly on his blog and he is making a lot of money via affiliate marketing and by selling his courses.

An Inside Look At The 123 Affiliate Marketing Training…

Pat did a good job on his website by providing the information on the things you will learn on this 123 Affiliate Marketing training course (many courses won’t reveal the subject they gonna teach).

It has 4+ hours of video training covering the below topics…

Welcome, Students!

This section is all about welcoming you & giving a walk-through. They will also provide you with information about their student community (a Facebook group) where you can ask your doubts and get help.

What You Need To Know Before You Begin

In module one, you will be learning about affiliate marketing 101, the rules you need to follow to achieve long-term success, and how to use the 123 Affiliate Marketing course.

Step 1: Choose the Right Product

With module 2 the main training starts and goes into detail.

You are going to learn about the kinds of products that work, brainstorming (getting ideas and solving common problems), choosing your product to promote, etc.

You will also learn about affiliate links, how to get them, what to do when there is no affiliate link for a product or service, how to use your affiliate link, building your relationship with the affiliate company, etc.

Step 2: Passive Promotional Strategies

You are going to learn about passive promotional strategies, adding links to your archive & to your new content, setting up your profitable page, conversion strategies for your home page, building a high-performing page, email marketing (email sequence), etc.

Step 3: Active Promotional Strategies

Module 4 will teach you about active promotional strategies, top tools, email broadcasts, affiliate bonuses, running your first affiliate campaign, affiliate opportunities, etc.

The Affiliate Marketing Recipe Book

This module contains books, software, online courses, and training.

Office Hours

They call the weekly live calls with pat as office hours where you can ask doubts and clarifications. Also, learn from other people’s questions.

Who Is 123 Affiliate Marketing For?

As I discussed in the introduction Pat says this course is for the people who already have an online presence (audience or following) and for the people who are already doing affiliate marketing but struggling to make money.

He is also making it clear that this course is not for beginners or for people who want to start affiliate marketing from scratch.

However, I am afraid whether this course can meet the expectation and provide a great value compared to the other top affiliate marketing courses.

How Much It Will Cost To Join 123 Affiliate Marketing?

It’s going to cost you a one-time fee of $599. You can pay it via credit card or PayPal. I don’t see any monthly payment options, it seems that you need to pay $599 in one go.

Is The 123 Affiliate Marketing Worth The Price?

Although I admire and respect Pat Flynn, his knowledge and wisdom are undeniable when it comes to the make money online niche but this course is not up to his standards.

The training is very basic and there are better options available that provide more value compared to 123 Affiliate Marketing and the price of those training courses are cheaper compared to this course.

Recommended: Learn How You Can Earn a Living as an Affiliate Marketer, Even As a Beginner (For Free!)


  • Successful Marketer
  • Provides Course Details
  • 30-Day Money-Back Guarantee

Successful Marketer

While doing my research for reviews, it’s a must for me to check about the people who are behind the product and it plays a vital role.

As I already discussed, the creator of this course needs no introduction and he is a well-known personality in the affiliate marketing business world.

So you can rest assured that this product is not from a fake guru or from a scammer but from a real and successful marketer.

Provides Course Details

Another thing I liked about this course is the details they provided on the sales page.

They made it clear that this course is not for the people who want to start the affiliate marketing business from scratch and you need to have an online presence with at least a small group.

They have also provided the full course curriculum so that you can see upfront the subjects you are going to learn from this course.

30-Day Money-Back Guarantee

They are providing a 30-day money-back guarantee. For any reason, if you are not happy with the course you can get your money back (it needs to be done within 30 days).


  • Not For Beginners
  • Expensive
  • No Free Trial
  • Very Basic Training (expected a lot from the expert)

Not For Beginners

Although the name of the course might give you an impression that you are going to learn everything from this course or you are going to learn from the basics that’s not the case with this course.

It’s not for beginners. It’s only for the people who have an online presence and for the people who want to scale their affiliate marketing business.


When I looked at the course (what you gonna learn or the subject taught) and the price I was surprised and shocked.

$599 is a lot of money and there are some better options that provide complete and top-class training on affiliate marketing for a cheaper price.

Apart from the $599, there are also some additional costs involved (for example – autoresponder, ads, etc.). So it’s not just $599 and it’s going to cost you more than $599.

No Free Trial

There is no way you can have a look at the 123 Affiliate Marketing training platform before you pay the money.

The cost is quite expensive ($599) and you need to pay that big amount then only you will be able to see the training. No options to check before paying any money.

If they have provided a free trial with limited access it would have been a greater help for the people to decide on this course and see the value they offer.

Very Basic Training (expected a lot from the expert)

There are some courses that offer great training with loads of helpful content for a cheaper price compared to the 123 Affiliate Marketing course.

I was very interested to see what Pat is going to teach in this course but I am disappointed.

I have reviewed 450+ make money online programs and products. Most of the courses under-deliver with low-quality and many are scams.

Only a few are genuine and provide great value. Unfortunately, I am not able to list the 123 Affiliate Marketing course in this list (which provides great value).

The training is very basic and short. I am wondering why they are charging so much for this course. You are not going to learn about content writing, or SEO, or driving free traffic to your offers. It’s a disappointment for me.

Recommended: Learn How You Can Earn a Living as an Affiliate Marketer, Even As a Beginner (For Free!)

Is 123 Affiliate Marketing A Scam?

No, 123 Affiliate Marketing is not a scam. It’s a legit training course from a legend. You will get some helpful insights from this course if you are already an experienced or intermediate marketer.

However, to his (Pat) standards and for the expensive price this course is not doing any justice. It falls short and I am sorry to say this but this is the truth.

Since I am dealing with a course created by a legend I took extra time to do this research and on top of my research, I read many reviews as well but most of the reviews are negative and rated this course as “Average”.

Many of the reviews are from the people who admire and respect Pat but they are disappointed with this course (including me).

Although the training is thin, short and normal the cost is not normal and it’s very expensive.

Final Thoughts

Here comes the important question…

Is 123 Affiliate Marketing really a One-Stop-Shop To Become An Affiliate Marketing Powerhouse?

I don’t think so. A lot of aspects of affiliate marketing are missing in this course.

Personally, this review taught me a lot! At the end of the day, what really matters is the quality and the value a product or service provides to the buyers. That’s the focus and the ultimate goal but that’s missing with 123 Affiliate Marketing.

I am not recommending this product unless you are a hard-core fan of Pat and what to buy this product without worrying about the price and the quality.

A Legitimate Alternative

The truth is that the internet is full of scams or shady programs that promise the world but then fail to deliver on their promises once you've handed over your cash.

It can be hard to know who to trust, or where to start.

The good news is that I've put together a completely free guide which explains step-by-step how you can get started with the method that I personally use to earn my own money online.

And you don't even need to enter your email address to access it.

So if you'd like to get started online & you're sick of scams, then I'd highly recommend that you check out my free guide right here before you leave. I'm sure you'll find it insightful.

About the Author:
Hi, I'm Dale - the founder of I Love Affiliate Marketing. For the past 10+ years, I've been earning a full-time income online as an affiliate & I set up this website to help others who are interested in doing the same. Find out more here.

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